We hear it again and again. Perhaps it is repeated so often because it is so true…
It is all in how you treat people!
I want to tell you about 2 gals that know how to treat people. They treat people so well that they have a very loyal list of customers. Both these gals know how to build lists, Annie and Margret.
I have been on both Annie and Margret’s lists for many years. These 2 gals have one thing in common. There are both cashiers at different stores where I shop.
I have often wrote about how much I enjoy shopping at Target. The Target store I always shop at is in Monroe, Michigan. This is where I first met Annie.
Annie is a delightful older woman. Over the years I have learned many things about Annie, her children and her grandchildren. I have also learned about her husband, he is semi-retired. They both love to garden. How she came from a very large family. She grew up a bit north of Monroe. Her mother raised her and her siblings mostly by herself after her father died at a very young age.
Now mind you I know Annie not because we ever went out to lunch together or have we ever had a phone conversation….. It is all because I am on her list.
Margret is another fine list builder. Margret works at the Kroger store in Dundee, Michigan. She has worked there for many many years. I have had the pleasure of being on her list for almost all of those years.
I know that Margret and her husband both enjoy going to the casino. I like hearing about their trips that they take. You can tell by the way Margret talks that they enjoy each others company and look forward to their casino trips together. Margret is also a bowler… and gosh when they go out of town on a bowling tournament you can bet those gals find a great casino to visit.
Once again I have never gone to lunch with Margret but it is because I am on her list.
Whenever these gals are working I always get into their checkout lines. It doesn’t matter that these lines may have more people in them. Nor does it matter that the people in line may have lots of items in their carts…
None of that matter, because these gals are master list builders. They have both developed a loyal following.
I was in Annie’s line one day and a new checker was opening her line. She went to the gal in front of me and told her if she stepped over to her line she would check her out. The gal politely told her, “no thanks. I’m waiting for Annie.” I had to snicker to myself because she next asked me to step to her line and she would check me out. I too told her, “no thanks, I’ll wait for Annie as well.
No one can tell me that both Annie and Margret and not master list builders.
Over the years while going through that process of “checking out” I make it a point to go to Annie and Margret lines because I genuinely want to keep up with what is happening.
These gals must have taken the Magnetic Sponsoring course.. It is all about attraction marketing. People seek THEM out.
Both Target and Kroger are lucky to have gals like these working for them.
It is the same when you go to your favorite restaurant and ask to be seated in the station that your favorite waitress will be taking care of you. She too has built a list.
It all comes down to list building. I have subscribed to both Margret’s and Annie’s list because…
I know, like and trust them.
Do you have gals like Annie and Margret working for you? Good employees are hard to find. Gals like this help you build your list and your business.